T-Minus Four Days Until WSWA 2011

WSWA is prepared to kick off its annual exposition and convention for the wholesalers of the beverage alcohol industry this weekend in Orlando, Florida. Are you going to be there?

About a month ago, we informed you of some new educational programming that we are excited to see WSWA feature this year as part of a new collaboration between WSWA and the U.S. Drinks Conference. However, there is a plethora of other amazing content offered up by WSWA including: a wine and spirits tasting competition, opening night reception, exhibition floor featuring new brands, among other products, a mixology competition, keynote speaker presentations and a presentation of the Sidney Frank Award to Bill Samuels, President, Maker’s Mark Distillery. You can click on the images below to be taken to a PDF of the entire WSWA schedule.

Although I personally won't be in attendance at this year's convention, I am sure that I will be following along while online, thanks in part to the tremendous efforts from WSWA to tweet and blog up-to-the-minute coverage throughout the conference. If you will be amidst all the action in Orlando, WSWA is encouraging that you participate virtually as well by tweeting photos and commentary of the conference using the hash tag #WSWAConvention.

As a team, we are anxiously awaiting the start of WSWA and are looking forward to seeing all the familiar - and new! - faces take over the Sunshine State. Stay tuned on Drinks For The House as well for more WSWA action as it unfolds this Saturday.


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